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Overview

Average Citations measures the average number of times a specific source is explicitly cited within AI responses over the last 7 days. This metric indicates how often AI models find your content relevant enough to reference multiple times when your content is used.
Multiple citations in a single response indicate that AI models find your content highly relevant and trustworthy for the topic being discussed.

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How average citations is calculated

The average citations metric is calculated over the last 7 days as: 
Average Citations = Total citations / Total responses where content was cited
Peec AI GEO Metrics 5 Pn

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Why average citations matters

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Content authority

Average citations reflect:
  • How authoritative your content is perceived to be
  • Whether AI models trust your content as a reliable source
  • Your content’s ability to serve as a comprehensive reference

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Topic coverage

Higher average citations indicate:
  • Your content covers topics comprehensively
  • AI models find your content relevant for multiple aspects of a topic
  • Strong content depth and breadth

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Strategic insights

Citation analysis helps you:
  • Identify which content is most influential
  • Understand your content’s market position
  • Track improvements in content authority over time

Used

Learn how often your content is used by AI models, even without explicit citations

Brand Position

See how your brand ranks in AI responses