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General

The narrow navigation bar on the far left lets you switch between the main sections of Peec AI. The sidebar next to it displays the pages available within your selected section.
  • Home: Access analytics for performance, prompts, sources, results, agent analytics, and shopping. Everything from Home to Shopping below lives here.
  • Agent: Access your Agent chats, skills, connectors, context, and usage. See Agent.
  • Actions: View recommended improvements, manage actions, and track their impact. Available to Company Owners and Project Owners. See Actions.
  • Settings: Manage your project and company settings. See Settings.
  • Your avatar: Open your account menu at the bottom of the navigation bar. See Your account.
Within the sidebar, you can:
  • Collapse the sidebar: Press ⌘B (Ctrl+B on Windows) to hide the sidebar and give your charts more space. Hover over the navigation bar to access pages without expanding it. Press ⌘B again or click the Peec logo to bring the sidebar back.
  • Collapse a group: Click a group name to hide its pages and keep your sidebar organized.
  • Jump to any page: Click the search icon next to your project name, or press ⌘K (Ctrl+K on Windows). Search for pages, prompts, domains, URLs, and projects from one place.
  • Switch your workspace: Use the dropdown at the top of the sidebar to switch between projects.
To ask the Agent questions about your current page, click Agent in the bar at the bottom of your screen, or press ⌘I (Ctrl+I on Windows).The Agent opens directly over your current page, so you can get assistance without navigating away.Learn more about the Agent.

Home

  • Overview: Your main dashboard, giving you a high-level view of your AI performance, including visibility trends, tracked brands, top sources, and recent AI responses. Use the timeframe, model, and topic filters to focus on specific data. See Understanding your performance.

Brand

  • Insights: Understand your brand performance in detail. For which topics and AI models do you dominate, and for which ones are you losing against your competitors? See Brand insights
  • Perception: See how AI describes your brand and how you compare to competitors on the attributes that matter most to buyers. This is an objective view, independent of your tracked prompts. See Perception.

Prompts

  • All prompts: Create and manage the prompts you want to track. Organize them with topics and tags, then monitor how they perform over time. See Setting up your prompts.
  • Discovery: Generate a complete set of prompts for your brand using our built-in tool, then review and edit them before adding them to your project.

Sources

  • Gap analysis: Quickly identify the domains and URLs where your competitors are being mentioned, but your brand is not.
  • Domains: View data by domains (UGC, Editorial, Corporate, Reference, etc.) and understand which websites AI models believe to be authoritative.
  • URLs: View more granular data by URLs (Article, Comparison, Listicle, How-to guide, Product page, etc.), find which pages are being cited, and identify optimization opportunities through the gap analysis.

Results

  • Ranking: See where your brand ranks compared to other tracked brands for a prompt.
  • Chats: The individual AI responses your metrics are built from. Read these when a number surprises you. See Understanding chats.
  • Fanouts: The background searches a model runs while it answers a tracked prompt. You see which queries it generates, how often each one comes up, and whether you appear in them.
  • Ads: Track the sponsored placements appearing in your ChatGPT prompts, including who’s advertising and where the ads direct users. See Ads.

Agent analytics

How AI agents reach and read your site.
  • Crawl Insights: See which AI agents visit your website, the pages they access, and how their activity changes over time. Requires a connected server log provider or uploaded log file. See Crawl insights and Connecting your data.
  • Crawlability: Check which AI agents are allowed or blocked by a tracked domain’s robots.txt file. No setup or server log connection is required. See Crawlability.
  • AI Referrals: See how much traffic AI platforms send to your website and how those visitors behave, using data from Google Analytics.

Shopping

  • Overview: Understand how your products are performing against those from your competitors. Get an overall view of who is winning and which ones your competitors are winning. You can connect with Shopify or upload a CSV file of your catalog.
  • Products: See each product in your catalog in more detail, including where they stand in terms of visibility, win rate, and position. Analyze the queries that are triggering those results and compare them with your competitors’.
To see this tab, you first need to set up your catalog in the overview tab, or simply select the option of “continue without uploading”.

Agent

Click Agent in the navigation bar on the left to open the full-page view and start a new conversation. The Agent sidebar includes:
  • New chat: Start a conversation with the Agent.
  • Skills: Access ready-made analyses and skills you’ve saved yourself.
  • Connectors: Manage integrations with external tools, such as Notion or HubSpot, that the Agent can use.
  • Context: What the Agent already knows about you, your project, and your company before starting a conversation.
  • Usage: Monitor your company’s agent credit usage.
  • Your chats: Access your previous conversations with the Agent.
At the bottom of the sidebar, Agent behavior lets you manage automatic action approvals and email notifications from Agent chats. Learn more about the Agent.

Actions

Prioritized actions to improve your AI visibility, split between site fixes, your own content, and third-party sources. Visible to company and project owners.
  • Actions: A ranked list of improvements to make, with the evidence behind each one. See Actions.
  • Impact: Measure how your visibility changed after implementing a recommendation.

Settings

The Settings button in the sidebar rail gives you access to your project and company settings. Click Home to return to your analytics.

Project settings

  • Profile: Help Peec understand what your brand is all about. Set the industry, the attributes, and markets in which the brand operates to receive even better prompt suggestions.
  • Facts: Claims AI makes about you are checked against the facts you write here. One statement per line.
  • Brands: Set up and manage competitor tracking. Add brands manually or accept suggestions, configure detection rules with RegEx, and customize display settings.
  • Tags: Create labels to organize and filter your prompts. Use tags to group related prompts and analyze performance across different themes or campaigns. For example, tag prompts with “product comparison,” “pricing,” or “customer support” to track performance by topic area.

Company

  • Settings: Edit your company settings, such as the name and domain.
  • Projects: Configure project-specific settings, including project name, domain, location, number of prompts per project, and which AI models you’re tracking. Export an archive of all chat messages as CSV.
  • API Keys: Create an API key for custom integrations on Pro, Advanced, Enterprise, and agency plans. See the API documentation for details.
  • Connected Apps: The third-party tools you’ve granted access to, and where to revoke them.
  • Members: Manage and invite team members at the company or project level. Control access and permissions for different users within your project.
  • Billing: Update or cancel your plan subscription and manage payment methods.

Your account

Your avatar at the bottom of the rail opens the account menu, where you’ll find:
  • Refer & Earn: Share your personal referral link via email, LinkedIn, WhatsApp, or Slack and earn up to $1,000 in commission, while your referrals get 30% off their first month. Track your referrals and earnings directly from the page.
  • Theme: Light, dark, or match your system.
  • Logout: Sign out of Peec AI.

Need Help?

Get support when you need it:
  • Click the help icon in the top-right corner to replay a guided tour, access the documentation or changelog, chat with support, or email the support team. Agencies can also access the Agency hub from this menu.
  • Browse our Product Docs for comprehensive guides.
  • Check the Help Center for quick answers.
  • Or get help directly from our support team for personalized assistance.